Privacy Policy

This Privacy Policy explains how Synergy Max Ltd collects, uses, shares and protects your personal data, and sets out your rights. We are committed to protecting your privacy and to handling your personal data lawfully, fairly and transparently, in accordance with the UK GDPR and the Data Protection Act 2018.

1. Who we are

Synergy Max Ltd is the “data controller” responsible for your personal data. We are registered in England and Wales under company number 12736404, with our registered office at C/O HQ Accountancy Ltd, 3rd Floor, Granite Building, 6 Stanley Street, Liverpool, L1 6AF, and our trading address at Suite 2a Moorgate Point, Moorgate Road, Liverpool, L33 7XW. We are registered with the Information Commissioner’s Office (ICO) under registration number ZA842807.

2. The personal data we collect

Depending on your relationship with us, we may collect:

• Contact and identity data such as your name, job title, business name, email address, postal address and telephone numbers;
• Account and service data such as the services you take from us, your account and site details, and technical information needed to provide and support them;
• Billing and financial data such as billing address, payment and bank details, and transaction history;
• Communications data such as records of your contact with us, including calls, emails and support tickets, which may include call recordings;
• Usage and technical data such as information about how you use our website, your IP address and device information; and
• Marketing data such as your preferences for receiving communications from us.

3. How we collect your data

We collect data directly from you when you contact us, request a quote, take a service or use our website; automatically through cookies and similar technologies when you use our site; and occasionally from third parties, such as network providers and publicly available business sources, where relevant to providing our services.

4. How and why we use your data

We use your personal data only where we have a lawful basis to do so. The main bases we rely on are:

• Contract: to provide the services you have requested, manage your account, take payment and provide support;
• Legitimate interests: to run and improve our business, keep our services and network secure, prevent fraud, and contact existing customers about similar services, in a way that does not override your rights;
• Legal obligation: to comply with our legal and regulatory duties, including those of a communications and energy provider; and
• Consent: where we ask for it, for example for certain marketing or non-essential cookies. You can withdraw consent at any time.

5. Marketing

We may send you information about our services where we are permitted to do so. You can ask us to stop sending you marketing at any time by using the unsubscribe link in our emails or by contacting us. Stopping marketing will not affect the service messages we need to send you to manage your account.

6. Cookies

Our website uses cookies and similar technologies. For full details of the cookies we use and how to manage them, please see our Cookie Policy.

7. Who we share your data with

We do not sell your personal data. We share it only where necessary, including with: network operators, carriers and other suppliers who help us deliver and support your services; payment providers; IT, hosting and software providers who process data on our behalf under contract; our professional advisers; and regulators, law enforcement or other authorities where we are legally required to do so. Where a supplier processes data on our behalf, we require them to protect it and to use it only for the purposes we specify.

8. International transfers

We aim to keep your personal data within the UK and the European Economic Area. Where any of our providers process data outside these areas, we take steps to ensure it receives an equivalent level of protection, for example through appropriate safeguards recognised under UK data protection law.

9. How long we keep your data

We keep your personal data only for as long as necessary for the purposes we collected it for, including to meet any legal, accounting, regulatory or reporting requirements. Retention periods vary depending on the type of data and the reason we hold it; when data is no longer needed we securely delete or anonymise it.

10. How we protect your data

We take the security of your personal data seriously and use appropriate technical and organisational measures to protect it against unauthorised access, loss, misuse or alteration. We limit access to those who need it, and we require our suppliers to maintain appropriate safeguards.

11. Your rights

Under data protection law you have the right to: be informed about how we use your data; access the personal data we hold about you; have inaccurate data corrected; ask us to erase your data in certain circumstances; restrict or object to our processing; request the transfer of your data (data portability); and withdraw any consent you have given. To exercise any of these rights, please contact us using the details below. We will respond within the timescales required by law.

12. Automated decision-making

We do not make decisions that produce legal or similarly significant effects about you based solely on automated processing.

13. Children

Our services and website are intended for businesses and are not directed at children. We do not knowingly collect personal data relating to children.

14. Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page, and the date at the top shows when it was last updated. We encourage you to review it periodically.

15. How to contact us or complain

If you have any questions about this policy or wish to exercise your rights, please email support@synergymax.co.uk, call 0151 230 3949, or write to us at our trading address above. If you are unhappy with how we have handled your personal data, you have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113, though we would welcome the chance to resolve your concerns first.